Wednesday 24 April 2013

The Vale - Brand New Soap Drama


Magazine Listings Cover


This is my final front cover which advertises our new soap drama, The Vale. I decided to use all 3 characters as the photo as it represents all 3 characters and shows there are inter-twining storylines. I decided to keep the graffiti background as it represents youth, which is what is strongly references in our trailer. I used Adobe Photoshop to design this.

Poster

 
This is the final product of my promotional poster. I used the colour pink as it stands out and it also colour-coordinates with the existing BBC Three logo, and also the background features elements of pink.

Evaluation: Question 4

How did you use media technologies in the construction and research, planning and evaluation stages?

To showcase all the different technical skills we used, I have decided to show this on Prezi.




Evaluation: Question 3

What have you learned from your audience feedback?

After our media showcase of all the films sixth form produced this year, we asked the viewers for feedback, which was 5 questions. Amongst the people asked, they included the headmaster, students and teachers. I found it interesting that many of the people we interviewed said that they would watch the series if it actually got broadcasted on TV! Another comment that was made by a teacher is that she particurly enjoyed the inter-twining storylines, which is the result we wanted to achieve, as this is often seen on existing soaps such as Eastenders, Coronation Street and Emmerdale. Everyone we asked said that they would not change anything in the future if we were to re-do 'The Vale', which is good news. When we asked what television channel would be best to broadcast our soap drama on, the majority of people said BBC Three, however some did say E4 which was expected. However, I do think it was a good idea that we decided to change to BBC Three as our trailer is more suited to BBC as they broadcast similar shows such as Waterloo Road and Eastenders, whereas E4 shows more adult programmes such as Skins and Misfits, which features heavy swearing, sexual scenes and drug abuse, which we wouldn't be showing as hard core.

The questions we asked were the following;
What one word best sums up 'The Vale'?
What did you best like about 'The Vale'?
Were there any parts of 'The Vale'? which you did not like?
What television channel do you think would be best to broadcast 'The Vale'?
Were there any parts of 'The Vale' that you didn't like, that we could change next time?



Evaluation: Question 2

How effective is the combination of your main product and ancillary texts?



























                  My Poster                                                                                    My Magazine cover

                                                                          Our Film


For our A2 Media Studies coursework, we had to film a 2 minute trailer, soap drama. We also had to design a magazine listings front cover and poster to advertise the new upcoming soap. We decided to aim our soap to both teenagers and the older audience. We did this by using teenagers in gangs, but also alcoholic older teachers and parents.

Originally, our idea was to create a party scene which was similar to one used to advertise skins. However great this would of looked, it just was not achievable.


After thinking long and hard and after researching all existing soaps, we decided that we were going to do something similar of a mixture between Waterloo Road and Skins, as it tackles personal issues such as teen pregnancy, drugs and alcoholism in both, however in Skins it is much more graphic. As there are currently no existing Welsh soap dramas, we decided that we would give it a name with a Welsh theme, which is when we came up with 'The Vale'.

iMovie Logo










                                                                        Photoshop Logo


Whilst editing our trailer, poster and magazine cover, we used programmes such as iMovie and Adobe Photoshop. I have a lot of experience with Photoshop as I am an A-Level Art Student, aspiring to be a Graphic Designer, so I tend to use it a lot. This year, we used brand new cameras which were different to the ones we used last year, which was exciting. They had a much better picture quality which made our trailer look more professional.




                                                               
As you can see, I took inspiration from Being Humans poster. I used the 3 main characters which were featured in the trailer, and I placed the female character in the middle in between the 2 males, as these are the 2 potential fathers in the trailer. I like the use of pink for the font as it coordinates with the BBC Three logo. Obviously, the images of our posters are going to look different as Being Human is about vampires, where as 'The Vale' is about real life dramas.

In our trailer during the drug dealing scene, we wanted to achieve the same 360 degree camera shot that 'This Life' used. After many attempts, we managed to get one good enough to use in our trailer. We found this more difficult than me initially thought, as it was hard to stop the camera being too 'shakey'. To minimise the shake in that scene, we added the anti shake option on iMovie to make the clip less shakey and less dizzy for the viewer, it also added a more professional look to the clip and we thought that the 360 degree camera shot added an artist aspect to the trailer.

I used the same image for the poster and magazine front cover as I thought it was best suited to show the public what the storyline is. You can clearly see that the female is pregnant, and if you read into it more, you can see that there are 2 males each side, which may indicate that they are potential fathers. I decided to edit the image in the poster more compared to the image I used in the magazine front cover as I wanted it to have an urban edge, which is why I used the grunge effect and highlighted certain colours, in particular the graffiti walls. I didn't watch too much information on the poster as I know how boring it may of looked, and if I see posters around I just look at the image and bold writing.

I think that all 3 of my tasks fit in well together as they all co-ordinate with the way I have edited them, e.g. we used a blurred effect on the corners of the screen in the trailer and also added a separate effect which is similar used in the edit of the poster. The characters are wearing the same clothes in the poster/magazine cover in the trailer so they are easy identifiable.

The only difficulties we endured whilst creating our 3 tasks were that we had no Photoshop or iMovie training, we had to get on with it ourselves and learnt as we edited. As I am naturally talented on the computer, I didn't find this as difficult as others. Other problems which occurred were things such as illness, weather conditions and work commitments.











Evaluation: Question 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?